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فیسل بینک اور ای ایف یو لائف نے نئی جدید تکافل مصنوعات کے اجرا کے ساتھ اپنی شراکت داری کو مزید مضبوط کیا
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Faysal Bank Limited (FBL) and EFU Life Assurance Ltd formalized a strategic partnership through a signing ceremony held at EFU Life House, marking the launch of two groundbreaking Takaful propositions — the EFU Takaful Zenith Plan and EFU Takaful WIN FitCover Plan — both have distinct benefits and are tailored to meet the diverse financial and lifestyle needs of Faysal Bank customers.

EFU Takaful Zenith Plan goes beyond traditional Takaful offering by introducing highest allocation and protection benefit along with lifestyle benefits, this product has been introduced for Faysal Bank customers who wish to build a long-term wealth and create financial growth for the future while staying true to Islamic values. The launch of EFU Takaful Zenith Plan reflect a customer-first approach and highlight the joint commitment of EFU Life and Faysal Bank to innovation and inclusivity.

The EFU Takaful WIN FitCover Plan, on the other hand, reflects a lifestyle- and wellness-focused approach — rewarding customers for maintaining good health and promoting holistic wellbeing. This plan extends EFU Life’s wellbeing proposition under its WIN brand, emphasizing that protection and wellness go hand in hand.

Together, these new offerings underscore EFU Life and Faysal Bank’s shared vision of providing innovative, customer-centric, and inclusive Shariah-compliant solutions. They combine protection, wellbeing, and prosperity to deliver value across multiple customer segments.

The agreement was signed by Mr. Ahmed Anwar Hemani, Head of Retail Products & Wealth Management, Faysal Bank Limited, and Mr. Muhammad Ali Ahmed, Managing Director & Chief Executive Officer, EFU Life Assurance Ltd. The ceremony was attended by senior officials from both organizations, including Mr. Arqam Jahangir Butt, Head Wealth Management & Priority Banking, Faysal Bank, and Ms. Nilofer Sohail, General Manager and Head of Channel Strategy & Growth Segments, EFU Life Assurance Ltd.

This partnership marks a significant step forward in Faysal Bank’s journey as a leading Islamic financial institution, committed to delivering Shariah-compliant solutions that resonate with the evolving needs of its customers.

By combining ethical banking principles with innovation and wellness-focused offerings, Faysal Bank and EFU Life are paving the way for a more inclusive and purpose-driven financial future where protection, prosperity and values go hand in hand.