Karachi - July 2, 2026. EFU Life and EFU General has partnered with BankIslami to make affordable microtakaful protection accessible to its customers via the Bank’s mobile banking application.

The partnership enables both existing and new BankIslami customers to seamlessly enroll in and pay for a wide range of affordable MicroTakaful plans directly through the Bank's mobile banking app. The offering includes health, personal accident, mobile device, digital transaction, theft, home, and travel Takaful, among other protection solutions, providing customers with convenient access to essential financial security.

The agreement was formalized during a signing ceremony held at EFU Life's Head Office in Karachi. The ceremony was attended by Nilofer Sohail, GM Channel Strategy & Growth, EFU Life Assurance; Abdul Sattar Baloch, Executive Director, EFU General; Waqas Anis, Chief Digital & AI Officer, BankIslami; along with senior representatives from the three organizations.

The collaboration reflects BankIslami's continued investment in enhancing its digital banking ecosystem while supporting EFU Life-WTO's vision of making protection accessible to every Pakistani. Together, the partners aim to broaden access to affordable, Shariah-compliant Takaful solutions through a simple digital journey that promotes financial resilience and inclusion.

Commenting on the initiative, BankIslami’s Waqas Anis, Chief Digital & AI Officer, BankIslami, said, “At BankIslami, we are focused on building a digital ecosystem that goes beyond routine transactions and supports our customers across their everyday financial needs. This initiative allows us to use our digital capabilities to make Takaful coverage more accessible and affordable, enabling customers to explore protection solutions through the same platform they already use for banking.”

Nilofer Sohail, GM Channel Strategy & Growth Segments, EFU Life Assurance, said:

"This partnership reflects EFU Life's commitment to making affordable protection a reality for every household in Pakistan. By embedding Takaful within BankIslami's digital ecosystem, we are removing many of the traditional barriers that have kept protection out of reach for everyday customers. More importantly, this collaboration demonstrates how technology and strategic partnerships can advance financial inclusion at scale while creating sustainable value for customers, the banking sector, and the Takaful industry alike."

Adding to this, Abdul Sattar Baloch, Executive Director, EFU General, said:

“At EFU General, we are proud to partner with BankIslami and the EFU Life-WTO to offer a one-window digital Takaful solution that brings a comprehensive range of Shariah-compliant protection products to customers through a single platform. This collaboration reflects our commitment to making protection more accessible, affordable, and convenient while advancing financial inclusion through digital innovation”

The initiative further contributes to the United Nations Sustainable Development Goals (SDGs) by expanding access to affordable, Shariah-compliant digital Takaful. By extending financial protection to a broader segment of society, particularly underserved communities, the partnership supports SDG 1 (No Poverty), SDG 3 (Good Health and Well-being), SDG 10 (Reduced Inequalities), and SDG 17 (Partnerships for the Goals).