EFU Life Assurance Limited, the leading life insurance provider in the country is proud to join hands with Shahid Afridi Foundation (SAF) to uplift the underserved communities across Pakistan. The year-long partnership is working towards creating possibilities to provide access to clean water, empower youth through quality education, and respond to natural calamities through three initiatives of Shahid Afridi Foundation namely Water, Education, and Emergency Relief Response.

The partnership is getting strengthened further with the installation of two solar-powered community water tanks in Sindh and Punjab. These water tanks will directly benefit a community of more than 4000 people by providing them with access to water.

A ceremony was held at Thano Bullah Khan Kirthar – Distt. Jamshoro, Sindh to inaugurate the first of the two solar-powered community water tanks. It was attended by the Senior Management of EFU Life Assurance Ltd. and Shahid Afridi Foundation along with the local community leaders.

EFU Life as a Company has been actively working towards various social welfare projects for the betterment of communities.

EFU Life Assurance Limited, the leading life insurance provider in the country, has been awarded Best Domestic Life Insurer of the Year – Pakistan, at the Global Business Outlook (GBO) Awards 2022. As an industry leader, EFU Life is committed to innovation in its business processes and product offerings coupled with a strong technological capacity and effective use of digitalization.

This is the second consecutive year, EFU Life has been recognized by Global Business Outlook.

Speaking on the occasion, Taher G. Sachak, EFU Life’s CEO and Managing Director, said ‘as a Company, our vision is to bring as many households as possible in Pakistan under the insurance safety net by offering a comprehensive range of financial planning solutions that are affordable and suit every pocket’.

He also added ‘Whilst insurance has been slow to pick up on digitalization in Pakistan, EFU Life has been actively leveraging digital tools, engaging multiple market segments by offering micro, nano products through Commercial banks, Micro Finance Institutions, Branchless banks, Mobile Network Operators, and Micro Small Medium Enterprises (MSMEs)’.

Awarded as the Best Domestic Life Insurer of the Year at the Global Business Outlook Awards, EFU Life has embarked on several campaigns to spread awareness about life insurance through mass media, rural activations and partnerships with multiple corporate entities.

Global Business Outlook seeks to recognize and reward excellence in businesses around the world. It is designed to facilitate the outstanding work of businesses and business leaders across industries.

Karachi, 14 September 2022: Standard Chartered Bank (SCBPL) has signed an agreement with EFU Life and IGI Life for Referral Model. Through this partnership, the longstanding relationship between EFU Life and Standard Chartered Bank will be  further strengthened.

The signing ceremony was attended by Standard Chartered Pakistan’s CEO – Rehan Shaikh, Head CPBB – Saadya Riaz, and Head of Wealth Management – Kailash Kumar, along with Mr. Taher G. Sachak, Managing Director and Chief Executive EFU Life Assurance Limited, Mr. Mohammed Ali Ahmed, Deputy Managing Director EFU Life, Mr. Husein Sachak, Director Bancassurance Sales, Ms. Nilofer Sohail, DGM and Head of Channel Strategy and senior representatives from all the three organizations.

Rehan M. Shaikh, CEO at Standard Chartered Pakistan commented, “Through the deepening of this relationship between the Bank and insurance providers, we aim to improve product awareness, especially among the financially marginalized segments of society. The Bank believes in creating value and convenience for its clients and continues to provide cutting-edge financial solutions. The Bank expects synergistic enhancements to result from this deepened partnership and is optimistic that it will help drive the Bank’s insurance business into a new era.”

Mr. Taher G. Sachak, Managing Director and Chief Executive EFU Life Assurance Limited said, “Standard Chartered Bank was our first Bancassurance partner and we are delighted to have the SCB partnership take a new direction. EFU Life and SCBPL share the same vision of creating value and convenience for SCB’s affluent customer base through customized offerings, targeted to the need of this segment. We admire the success of our existing Bancassurance relationship, and I am confident that this new initiative will further enhance the association and position SCB as a key player in Bancassurance”.

EFU Life Assurance Ltd., the leading private sector life insurance provider in the country, has been honored with ‘Corporate Excellence Award’ for the best Life Insurance Company at the 37th Corporate Excellence Awards 2022 by Management Association of Pakistan (MAP). The award was received by Mr. Taher G. Sachak, Managing Director & Chief Executive, EFU Life Assurance Ltd.

This is for the 13th time the Company has been recognized by Management Association of Pakistan (MAP) for demonstrating exemplary standards in management practices. The award reflects the Company’s performance and continuous progress in areas of Strategic Planning, Leadership, Social Responsibility, Corporate Governance, Customer & Market Focus, Human Resource, Operations and Information Management.

The Corporate Excellence Award was instituted by MAP in 1982 with the sole aim to recognize and honor companies showing outstanding performance and demonstrating progress and enlightened management practices.

Karachi: EFU Life Assurance Limited, leading private sector life insurance provider in Pakistan, has been recognized in the ‘Top 25 Companies for the Year 2021’. This is the third time that EFU Life has been conferred with this award. The Companies recognized have outperformed others in the spheres of corporate governance, financial performance and have added to shareholder value.

Every year, the Pakistan Stock Exchange announces the names of the twenty-five (25) leading, publicly traded companies based on specific quantitative criteria such as profitability ratios, liquidity ratio, turnover of shares and corporate governance, to name a few of the factors against which the companies are selected.

The objective of PSX Top 25 Companies Awards is not only to reward and recognize the listed companies meeting criteria of excellent performance, but also to set an example and benchmark for other listed companies to follow.

The PSX Top 25 Companies Awards is a touchstone for all companies to follow and achieve. The listed companies who win these awards are not only amongst the best performing companies in Pakistan but are also comparable to the best performing companies internationally.

EFU Life Assurance Ltd, the leading private life insurance provider in the country, has been conferred with ‘International Environment, Health & Safety Award’ in the category of ‘Best Environmental Practices’ at the 8th International Summit & Awards on Environment, Health and Safety organized by The Professionals Network and Ethical Business Update (EBU).

Ms. Evelyn D. Abrogena, Head of CSR, EFU Life Assurance Ltd., received the award on behalf of the Company. The award recognizes Company’s efforts towards the health sector and its role for environment safety.

EFU Life has been at the forefront of promoting and contributing to the causes of healthcare, education and environment and believes in playing a pivotal role in building a positive relationship with the society in which it operates. EFU Life has joined hands with numerous renowned non-governmental organizations for a safe and healthy Pakistan.

Karachi: EFU Life Assurance Limited, leading private sector life insurance provider in Pakistan, has been honored with the prestigious ‘Consumers Demand Award 2022’ for Best Life Insurance Company at the 16th Consumers Choice Award 2021-22. Mr. Zain Ibrahim, Senior Executive Director and Chief Operations Officer, EFU Life received the award on behalf of the Company from Mr. Asadullah Larik, Additional Collector –Customs Pakistan and Guest of Honor for the event.

This is the 13th consecutive year that EFU Life has been conferred with Consumers Choice Award. The award reflects the company’s customer – centric approach, innovative products catering to the evolving needs of customers and the latest practices it adopts for providing superior services.

Consumers Association of Pakistan is a non-government, non-profit organization set up in 2000 to protect and educate consumers. It aims to safeguard the interest of consumers while ensuring that their needs are given a higher priority.

EFU Life Assurance Ltd, the country’s leading private life insurance provider, has recently expanded its Bancassurance business through a strategic partnership with First Women Bank Limited.

The Agreement signing ceremony was held at the EFU Head office in Karachi. It was signed by Mr. Taher G. Sachak – Managing Director & Chief Executive of EFU Life & Mr. Farrukh Iqbal Khan – President & CEO of First Women Bank Ltd. The ceremony was also attended by Mr. Mohammed Ali Ahmed – Deputy Managing Director of EFU Life, and other senior officials of both organizations.

Financial planning is an integral part of a woman’s life regardless of occupation, and it helps them secure their future through convenient investment options. For a nation to succeed, female financial inclusion should be an utmost priority. First Women Bank, as its name suggests, caters to women and focuses on creating a dynamic environment that promotes economic development.

EFU Life has launched several initiatives in this domain, and its partnership with First Women Bank is another important milestone leading toward this goal. The proposition with First Women Bank is specially designed catering the needs of the female segment, e.g., Built-In Lifecare Female Benefit. Lifecare Female Benefit is a critical illness protection benefit that provides women coverage against 20 of its covered illnesses.

Speaking on the occasion, Mr. Taher G. Sachak – Managing Director & Chief Executive, EFU Life, mentioned, “EFU Life which is a leading Life Insurance brand in the country, is known for designing innovative solutions catering to various customer segments. Our partnership with the First Women Bank will enable us a unique platform to provide Bancassurance products and services to the female segment. We are hopeful that through this partnership, we can cater to both the saving and protection needs of the bank’s new and existing female accountholders.

Mr. Farrukh Iqbal Khan – President & CEO of First Women Bank Ltd added “we at FWBL believe in creating a value and convenience for our customers and that this alliance would serve to cater to their savings and protection needs.”

Roshan Digital Account is a major initiative of the State Bank of Pakistan, which provides banking solutions for non-resident Pakistanis, and resident Pakistanis with declared assets held abroad. BOP is the first bank in the industry to offer both conventional and Islamic variants of this product for customers to open and operate digitally. In addition to other banking services, RDA customers can make investments in Pakistan, and avail house loan and auto loans.

To enhance lifestyle offerings for RDA customers, EFU Life and BOP have taken the initiative and signed a unique insurance solution for RDA customers and their loved ones. Customers can opt for insurance/Takaful plans according to their needs, enabling them to mitigate financial risks associated with unfortunate events of death, accidental death, and permanent total disability. In addition, the health risks of customers’ family members (spouse and kids) residing in Pakistan are also being taken care of. The entire family can also avail a virtual health care benefit, an essential addition in these Covid times.

A ceremony to mark this event was held at EFU Head Office Karachi which was attended by Mr. Zahid Mustafa, Group Chief Consumer & Digital Banking-BOP, Mr. Mohammad Ali Ahmed, Deputy Managing Director – EFUL Life, Mr. Nofel Daud, Group Head Retail Banking-BOP, Ms. Nilofer Sohail, AGM and Head of Channel Strategy and Execution and other senior officials from both organizations were also present at the event.

Speaking on occasion, Mr. Mohammad Ali Ahmed, DMD EFU Life, said “We congratulate BOP for launching this initiative. With the launch of these technology-based insurance solutions, BOP will be able to serve RDA customers more effectively. This will further augment the RDA proposition of the bank.” Group Chief C & DB Mr. Zahid Mustafa reaffirmed bank’s vision and said, “BOP, is one of the fastest-growing banks in the industry with a vast network of 661 branches all over the country and a reach of close to 2 million customer base. Identifying and catering to the needs of overseas Pakistanis under the RDA banner remains a primary objective of BOP”.